Cruise
ZenzLines — Smarter revenue decisions for cruise operators
Imagine a world where the complexity of cruise data is no longer a barrier but a source of limitless opportunity.
ZenzLines is our cloud-based analytics and decision-support platform built for cruise line operators with their complex networks, heavy data flows and dynamic pricing challenges. Operators from around the world and of all sizes rely on ZenzLines for fast, flexible and secure insights that support their commercial decision making. Our value goes beyond analytics. We combine domain intelligence with a platform and deliver a tailor-made product designed for your business.
Cruise line operators manage complex networks. Passengers can (dis)embark in various ports and combine multiple itineraries. Typically, booking windows are long so at every moment a huge scope of possible journes are on sale. On top of that, the list of relevant data sources is long. Bookings, ticketing, revenue accounting, budget, data from your revenue management system and prices of competitors. To name a few.
Zenz helps commercial leaders and analysts make faster, clearer and more reliable revenue decisions by bringing every possible insights into one single source of truth. No more scattered data. No more static reports. One actionable source of truth
What does ZenzLines offer?
Revenue Management
- Improve yield and revenue performance, prevent spillage and spoilage.
- Analyze performance and prices of all possible itineraries, combining all possible (dis)embarking ports.
- Peak and bottleneck analysis with full flexible scoping
- Analyze and optimize your on board revenue performance and prices and link it to other data sources.
- Analyzing data using different date dimensions (sail, arrival and lodging date).
- segment, section and O&D insights in one place
- Easy access to all standard or custom references needed for RM (Y-1, Day-of-week aligned, custom events, buckets of similar cruises, etc.)
- Integration with relevant systems like your budget, forecasting or revenue management system to directly apply overrides.
- Add on modules like advanced forecasting or custom wishes
Other departments
- Aligned guests and revenue insights across departments in the whole company
- Define sales targets and align sales campaigns
Why cruise operators choose Zenz?
1. Unmatched response times
Powered by our in-house developed data format, ZenzLines can handle massive data volumes effortlessly, adapting to your cruise line’s evolving needs without performance loss.
2. All data sources in 1 single source of truth
3. Your partner to thrive in the AI era
Built on decades of expertise, we give your organization the foundation to deploy AI confidently, with clean data, the right context, and a partner who understands your business.
4. Continuous discovery
The cruise world is super dynamic, and each insight triggers a new question. With standard dashboarding setup you will quickly run into limitations. With ZenzLines you can always answer any follow-up question within seconds. Allowing you to discover the true trends behind your data
Do you want to see if the same trend is visible in all future months? Yes, but excluding the holiday weeks. Ok and do we see this for all Point of Sales or just a few? And if we look at web bookings only? Ok and how was this the last 5 years? All of these questions can be answered within seconds by just a few clicks. There is no need to ask your BI team to create new reports for these requests. They can actually start analyzing.
5. Tailored configuration where it matters
Every operator has its own network shape, processes and commercial logic. We build ZenzLines to match your business model and your data structures while keeping the core platform stable and scalable.
6. Transform insights into actions
Transforming that insight into actions is the next step. A Zenz solution can integrate with Revenue Management Systems, Budget Modules, and can cope with real-time data and alert you if unexpected things are happening, offering a comprehensive solution for all your needs.
7. Made by experts
ZenzLines is designed and developed by cruise line experts for cruise line experts. This means we understand that in one case you want to analyze your past year references day of week aligned and in another not. We know holidays and other major events are shifting year-over-year. We have decades of experience in fare class revisions and know all about multi-itinerary journeys and how to analyze them.