TAP Partners with Zenz Technologies to Enhance Revenue Management
Zenz Technologies will provide an integrated airline revenue management support system for commercial planning and budgeting.
Lisbon, Amsterdam, 31 August ’23 – TAP, the Portuguese flag carrier, has entered a strategic partnership with Zenz Technologies to deploy an integrated airline revenue management decision support system that will enhance its commercial planning, revenue budgeting, and forecasting capabilities.
Zenz Technologies, a company based in the Netherlands with a strong track record in supporting revenue management departments in generating insights for better decision-making, will be responsible for implementing the new system at TAP. The COVID-19 pandemic has brought about substantial changes in airline processes and data applications, making it crucial to adopt innovative decision-making approaches that empower revenue management analysts to derive actionable insights.
With more than a decade of experience and a team comprised of former airline professionals, Zenz Technologies provides a disruptive technology that is reshaping airline business intelligence to generate insights for better decision-making. It is innovative, scalable and powerful.
“Zenz Technologies is thrilled to join forces with TAP, one of Europe’s leading airlines, to provide its revenue management decision support system,” commented Ward Kuipers, Zenz Tech’s Founding Partner & Commercial Director. “We are eager to see TAP’s success as it embarks on a new journey to leverage the power of analytics to provide solutions for its customers. We celebrate our 10th anniversary this year and this is a fantastic way to start the year!”
“At TAP, we are delighted about our partnership with Zenz Technologies, which has a decade of experience in the field. Zenz’s team of ex-airline professionals is well-equipped to deliver innovative solutions that encompass revenue planning, (route) performance management, and forecasting. As our industry undergoes a digital revolution, TAP is dedicated to staying ahead of the curve. With travel quickly returning to pre-Covid levels, we see this as a prime opportunity to enhance our operational performance and establish TAP as the top choice for our valued customers,” stated Mario Cruz, Chief Commercial and Revenue Officer & Revenue Management Senior Director at TAP.
About TAP Air Portugal
TAP is Portugal’ s leading airline and is a member of Star Alliance since 2005. Flying since 1945, TAP Air Portugal has its hub in Lisbon, a privileged access platform in Europe, at the crossroads with Africa, North, Central, and South America.
The Portuguese airline is the world leading airline between Europe and Brazil. This summer, TAP offers over 1250 flights per week, throughout the Company’s destination network, which comprises seven airports in Portugal, 10 in North America, 13 in Central and South America, 14 in Africa and the Middle East and 43 in Europe (besides Portugal).
TAP has made a clear commitment to modernize its fleet and to offer the best product in the industry to its customers. The Portuguese airline operates one of the youngest fleets in the world, with all- Airbus’ next-generation NEO aircraft: A320neo, A321neo, A321LR, and A330neo, with superior efficiency and reduced emissions levels. TAP also operates 16 Embraer aircraft in its regional fleet (TAP Express).
TAP is considered by Airline Ratings to be the safest airline in Europe and the sixth safest in the world.
TAP Air Portugal is recognized and awarded as Europe’s Leading Airline to Africa as well as Europe’s Leading Airline to South America by the World Travel Awards in 2014, 2015, 2016, 2017, 2018, 2019, 2020, 2021 and 2022.
About Zenz Technologies
Founded in 2013, Zenz Technologies is a Dutch company, dedicated to developing customized decision support systems for airline revenue management departments. The company’s cutting-edge technology offers disruptive business intelligence solutions that generate valuable insights for better decision-making in the airline industry. Zenz Technologies’ mission is to become the top provider of decision support systems for the aviation industry, as well as for cruise, rail, and tour operating industries. The company’s expert team brings decades of experience in airline revenue management and decision support system development to the table, offering tailored solutions to meet unique customer requirements.
For media queries please contact:
Ward Kuipers – Founding Partner and Commercial Director, Zenz Technologies: